Wikipedia is one of the most reliable websites online, and it is trusted by most of the internet users. If you happen to search for anything on the internet and several pages pop up, there are high chances that you will start with the Wikipedia page link. What most people don’t know is that most of the content that is on Wikipedia is added by volunteer Wikipedia editors. Wikipedia has managed to get an army of volunteers who are more than 80000, and they donate their time and talent to edit and update content on Wikipedia. Most of these volunteers are qualified and professional journalists, editors and writers who don’t get credit from their work, but they still do it. If they get any acknowledgment, it is buried deep on Wikipedia, and they don’t get the chance to see it.
When the site was opened, and writers were first making Wikipedia pages, it was only available in the English version yet today there are more than 280 more active Wikipedia versions. Right now it has more than 5 million articles published, and the number of registered users has risen to 28 million. This is according to the Wikimedia Foundation.
Wikipedia’s nature to gather all that unpaid efforts from professionals got the attention of two researchers who studied at the London school of Economics: Stephan Seiler an associate professor of marketing and an economist together with Aleksi Aaltonen an assistant professor of information systems at the Warwick Business School.
They analyzed a total of 1310 articles which were edited for more than 63000 ties in the past eight years. They found out that edits to articles behave like magnets, and they attract other editors. The new Wiki edits attract more edits and so on. This is what makes Wikipedia such an efficient open production process. The two researchers focused on the articles that were not likely to be affected by any of the trending changes, and these were the 1310 Roman Empire articles. They, later on, discovered that when they would regularly edit a Wikipedia article is no longer than 37 characters which are even shorter than a tweet. Aaltonen and Seiler also found that the longer the articles get because of the added up growth effect, the more interesting and better they get.
This research concluded that getting your business on Wikipedia is an effective move. Getting your personal business or brand on Wikipedia will get it known by many people who normally visit and edit Wikipedia pages. However, you should get knowledgeable
They remove the stress of you learning how to create a Wikipedia page for your business, and they give an opportunity to present your product through a page that is created by professionals. Get your business effective online presence that is created and edited by professional Wikipedia experts and you will see your business grow to another level. Remember Wikipedia gives you so much but asks so little of you in return. Content begets content.